Michelob

Originally poured as Michelob in 1896, the brand was only available on draught in high-end hotels, restaurants, and theatres. Almost 70 years later, in 1961, Michelob was first packaged in its iconic teardrop bottle. In 2002, Anheuser-Busch, released the Michelob Ultra line nationwide designed to appeal to those with an active lifestyle. Known for its crisp taste, low calories, and low carbs, Michelob Ultra is one of the leading premium light beers in it's category. In February 2025, Michelob Ultra expanded its line by adding a non-alcoholic option, Michelob Ultra Zero. It quickly became a favorite among health-conscious consumers. Michelob Ultra Zero is a great choice for any event, from golf tournaments to backyard barbecues.